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ALSO and Jabra Conclude a Partnership in the Benelux


Marvin Korthout, Sales Director Distribution & SME Channel South EMEA at Jabra, and Rob Lenderink, Director Sales B2B at ALSO
Marvin Korthout, Sales Director Distribution & SME Channel South EMEA at Jabra, and Rob Lenderink, Director Sales B2B at ALSO

Broadliner ALSO has inked a partnership with Jabra, a leader in audio, video and collaboration solutions for businesses and consumers. Jabra's high-quality audio solutions will now also be distributed by ALSO to B2B customers in Belgium, Luxembourg and the Netherlands.


This partnership expands ALSO's Video Collaboration & Headsets portfolio to include Jabra headsets, speakerphones and video conferencing solutions. Jabra, market leader and part of the Danish GN Group, is thus expanding its professional distribution network in the Benelux and is continuing to expand. Jabra solutions are known for their high quality, pleasant wearing comfort and flawless audio.


"We already work with ALSO in Denmark, Finland, Germany, Norway and Sweden and are therefore familiar with their professional approach and distribution network. The collaboration with ALSO is therefore a crucial part of our growth strategy to reach the Benelux market even better with our solutions", says Marvin Korthout, Sales Director Distribution & SME Channel South EMEA at Jabra. "We were also convinced by their customer-oriented approach, technical expertise and marketing efforts," says Andre Hofstee, Head of Channel Benelux at Jabra.


At ALSO we are very excited to be able to start this collaboration and we are committed to this professional partnership. We look forward to a great collaboration to further grow this market. Our - already strong - portfolio in the field of Video Collaboration & Headsets will be expanded even further”, says Rob Lenderink, Director Sales B2B at ALSO.

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