Riley Scooters, a pioneering force in the world of electric mobility, is set to make a significant impact at this year's Channel Summit MENA. Known for their innovative folding electric scooters, Riley is aligning their participation with a strategic move to expand into the MENA region.
The Channel Summit MENA serves as a platform for Riley Scooters to seek retail listings and form robust partnerships with local distributors. This aligns with their goal to establish a strong presence in the MENA market.
Riley Scooters stands at the forefront of electric mobility solutions. Their product range focuses on folding electric scooters designed for urban commuting and leisure. The RS Series, known for its powerful motors, impressive range, and detachable batteries, exemplifies their commitment to quality and innovation.
Riley Scooters' emphasis on folding electric scooters places them at the heart of current consumer electronics trends. The upcoming years are likely to see a surge in demand for such convenient and eco-friendly transport solutions.
Hayden Riley, Riley Group MD, said, “Participating in the Channel Summit is a strategic step for Riley Scooters. It will help us gain insight into the MENA market's size, regulations, and consumer preferences. This is crucial for tailoring our products and services to meet the unique demands of the region.”
Riley Scooters places high importance on networking, viewing the Channel Summit as a vital opportunity to connect with key players in new territories. They are keen on establishing partnerships in Dubai, Abu Dhabi, Saudi Arabia, and Qatar, among others.
Riley added that the MENA region presents unique challenges, such as rapidly evolving consumer needs and high expectations for warranty services. “We are addressing these by establishing warranty centres and localising our offerings. With a vision geared towards premium products, Riley Scooters is preparing to meet the evolving demands of the MEA consumer electronics market by continuing to produce top-quality, innovative products.”
Riley Scooters’ participation in the Channel Summit MENA is a pivotal step towards their expansion in the region. By leveraging the summit's opportunities for networking and insights, they are poised to make a lasting impact in the electric mobility sector in MENA.