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Interview with Jack Lee, OneOdio

Updated: May 14



Tell us about OneOdio

OneOdio was established in 2018 and has gained recognition for producing high-quality yet affordable audio products that cater to various consumer needs. Our business model focuses on providing high-quality audio products at competitive prices and promoting the products through worldwide online and offline channels.We operate globally, with a significant presence in North America, Europe, and Asia. 


What are you hoping to achieve at Channel Summit EMEA?

We will showcase four brands: OneOdio, OpenRock, EKSA, EKSA Telecom. We aim to meet various types of channel partners including distributors, retailers and B2B partners. Through this event, we hope to not only expand our distribution networks, strengthen existing relationships but also gather market insights and increase brand visibility.


What are the key trends you’re seeing in the audio market?

One of the significant new trends is open-ear air conduction earbuds. Users pay more attention to wearing comfort, hearing protection and awareness of surroundings and all these factors facilitate the growth of this new type of earbuds. We trust there’s still a huge potential in this category in the near future.



The audio market is a pretty competitive space; what sets OneOdio apart from its competitors?

By combining a focus on quality, versatility, and customer satisfaction with a direct-to-consumer sales model, B2B model and strong community engagement, OneOdio differentiates itself in the competitive audio market.  


Do you have a structured channel programme? Please explain how you work with your channel partners.

We foster close collaboration with our partners in areas like marketing, promotions, and channel development. This includes, but is not limited to, joint promotions, shared marketing content and resources, training, and sales incentives.


 

OneOdio is a confirmed exhibitor at Channel Summit EMEA 2024. oneodio.com


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