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Tatjana Wismeth, Head of Distribution & Supply Chain Intelligence, GfK

Tatjana Wismeth, head of GfK´s Distribution and Supply Chain Intelligence at GfK, the global leader in market intelligence for sell-through & sell-out data for HighTech Markets. Tatjana is leading GfK´s Distribution and Supply Chain Intelligence department which is collecting sell-through data from distributors and wholesalers from the tech and durables sector across the globe and combining it with GfK´s unique POS information to analyze supply chains. Prior to this position, Tatjana has worked closely as consultant with International key clients from the IT industry. Before joining GfK, she has worked several years within the energy and technology industry focusing on Smart Home solutions. Tatjana has graduated in International Business Studies & International Management in Germany and Australia.

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Dominik Friedel, Global Lead Distribution Partners, GfK

Dominik Friedel currently holds the position of Global Lead Distribution Partners at GfK, specializing in market intelligence for sell-through across various high-tech markets, playing a pivotal role in strategic decision-making while leveraging market trends and insights to inform and drive key strategies.

Dominik's primary responsibility encompasses fostering and maintaining relationships with distribution partners worldwide, including GTDC members. His expertise in analyzing market data enables him to provide invaluable support to partners, assisting them in maximizing their business potential.

With 13 years of experience at GfK, Dominik brings a wealth of knowledge to his role, having delivered tailored solutions to SDA Industry clients and worked as a data analyst.

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Kelsy McKinley, Key Account Manager Distribution Partners, GfK

Kelsy currently holds the role of Key Account Manager Distribution Partners at GfK, specializing in market intelligence for sell-through across various high-tech markets. Kelsy focuses on acquiring new distribution partners, while also providing dedicated support to existing partners, ensuring their needs are met and offering valuable assistance with their business inquiries. Kelsy is committed to delivering exceptional service and fostering mutually beneficial partnerships within the high-tech industry.

Prior to her current role, Kelsy managed global pricing strategies at GfK. Kelsy holds a M.Sc. degree in Business Administration and International Business Studies from universities in both Germany and the United States, reflecting her commitment to excellence and her global perspective.


Elias Bugosen Chaluja, Founder & CEO, ChannelPro

Elias Bugosen Chaluja is the CEO and Founder of ChannelPro, the developer of the REACH channel sales force engagement platform. With a long track record of solving channel management challenges, he founded ChannelPro to empower frontline salespeople to provide a better sales experience, and vendors, distributors and channel partners to drive better results. Elias has more than 20 years experience of working in the technology sector with some of the largest channel organizations in the world. Before founding ChannelPro, Elias was Channel Sales Director EMEA for Microsoft, Prior to Microsoft, he worked with Acer, CA, Fujitsu and a number of international technology distributors.

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Peter Laughton, CEO & Founder Eebz

Peter Laughton, CEO and Founder Eebz. Formerly VP & General Manager Electronic Arts. Peter possesses a deep digital and e-commerce knowledge and experience, building out EA's direct-to-consumer site and multiple other e-commerce sites. Peter founded Eebz in 2019, in a quest to provide more accurate digital shelf analytics to the gaming & consumer electronics sectors and beyond


Carl West, Managing Director, Open & Informed

Carl West is a seasoned sales professional with a diverse background spanning multiple industries, including Education, ISP, Financial, Retail, IT Channel, Brand, Local Government, Market Research, CPG (FMCG), DDG, and OEM. With a track record of success in driving revenue growth and leading high-performing teams, Carl brings a unique blend of strategic vision, leadership skills, and a passion for exceeding targets.

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Pradip Somaia, Partner, Regent Evolution

Pradip is an experienced investment banker within the technology, media and telecommunications sector. He is responsible for a wide range of advisory work and has managed over 80 assignments at Regent Assay in the areas of acquisition, divestment and sale of businesses, funding, valuation and strategy consulting. In previous roles, he has worked for EDS, International Data Corporation, Science Applications International Corporation and Equant Integration Services. Pradip is a regular speaker/lecturer at TMT events/Institutions, and is a Fellow of the Chartered Institute of Management Accountants and a Chartered Global Management Accountant.


Walter Dornstedt, Consultant

Walter Dornstedt (1963) is an experienced (+25 years) TECH/CE professional and writer. He has successfully built and expanded Tech/CE brands in EMEA. Having worked in senior positions for leading Vendors, Distributors and Retailers gives him a unique and intimate channel-perspective. He is also a Retailvision/DISTREE/Channelconnect veteran.

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